As a third-generation hairdresser Denise Mahoney @colourauthority shares her family’s legacy in the industry, her experiences living in Hawaii, and the evolution of her salon in Oregon. She reflects on the changes in client behavior post-COVID and the challenges faced in her neighborhood

We also delve into into her balayage techniques and the importance of education and mentorship in hairdressing.

Michelle Cook @smallbusinessCPA, an accountant specializing in the beauty industry, discusses the implications of the recently passed Big Beautiful Bill. The conversation covers new tax law changes that will significantly impact hairstylists and salon owners.

Award-winning stylist & educator @jadebeautyco discusses her experiences from working in editorial to building a successful salon career. We dive deep into topics such as hustle culture, brand ambassadorship, pricing, and the evolution of beauty services.  

Successful scalp micropigmentation (SMP) artist @taylorperry was tired of the grind of $10 barber cuts and used his experience as a tattoo artist to transition to SMP. He shares how he built a new clientele and went from $10 hair services to $3000 SMP sessions.  

High Performance Coach + Author @thekristenboss spent 15 years as a stylist BTC before transitioning to coaching. We dive deep into the aspects of stress, compulsion, and urges: why they happen, how they happen, and what to look for in the moment to manage them. She shares wonderful insight and advice to take better control of your life and business.

Beauty Marketing Expert @heyketsia shares why we need to refocus our thoughts on social media. We dive into the necessary actions to make social media more effective for your business, as well as the types of content needed to build your clientele. HINT: it’s not all supposed to go viral!

Men’s cutting specialist & educator @sugarskulls creates a bespoke experience for his clients; we discuss what it takes to build a clientele of men looking for custom, elevated haircuts. We also discuss the evolution and current states of men’s hairstyles, as well as navigating difficult conversations such as hair loss.

BTC team member and educator @vividsandbalayage shares her journey from struggling in cosmetology school to becoming a successful hairstylist and content creator. We discuss the importance of investing time into social media and doing free hair in building her clientele, the challenges of transitioning from commission salons to independent work, and the significance of authenticity in the beauty industry.

After a difficult upbringing and first salon position, @tina_doeshair decided to open her own salon where she focused on creating a safe space for everyone when they step inside. She shares the trauma that has shaped her, as well as the importance of mental health and boundaries in the salon.

Award-winning stylist @paulmacspecial was a small town barber who secretly entered a hair competition – and won. He shares the amazing story of growing to be an internationally recognized hair artist, and the growing pains he had trying to leave small-minded individuals behind.