We are back this week with Matt Beck of @freesaloneducation to go deep on his strategies regarding what social platforms he chooses to spend his time & energy. We also get into the topic of balancing your passions with financial responsibilites, as well as your work and personal life. 

Indie Educator Matt Beck @freesaloneducation wasn’t getting the opportunity he wanted to advance his education career…. so he started doing it on his own! By balancing his behind-the-chair time and creating education videos for YouTube, he built a online education platform that has over 1,000 tutorials and 1 million subscribers. We chat about his journey as well as how he determines if his content is ‘successful’. 

Show Notes: 

• Finding hair school as a suggestion from a co-worker 

• Educating for Paul Mitchell for 9 years; looking for more recognition 

• Filming his first video for YouTube 

• Balancing BTC and salon ownership with getting YT off the ground 

• How he views his success on his content 

• Losing his father suddenly 

Hairdresser and educator @christianawesome started his career as a musician but transitioned to hairdressing for its flexibility and creativity. We chat about the evolution of hairstyling trends and the increasing complexity of the industry, as well as tailoring haircuts to each client’s hair type, texture, bone structure, and maintenance level. 

@andy_doesyourhair, a Nashville hairdresser known for creative and transformative haircuts, shares how he built his clientele by always doing something different than what was being offered. We talk about collaborating with clients as hair models and using them for photo shoots. Andy also shares his observations on changes in clientele and the opportunities that come with and shares his personal hair choices and future goals.

Ray Hornback, founder of @thebobco online edu and owner of @voltagesalon made a major career change by going to hair school later in life. He shares his path to the industry, as well as the current trends in haircuts and his approach to client consultations. We also discuss his approach to social media and how he completely changed the content he posts after reviewing his Instagram account.

Renowned hairdresser and educator @charliepricehair shares his journey in the hair industry and his unique perspective as a hair activist and contrarian. We discuss his transition from working behind the chair to focusing on creative projects and collaborations, as well the need for personal fulfillment and staying true to oneself in the industry. 

Salon Coach Antony Whitaker of @growmysalonbusiness has TONS of knowledge to help you with your business, and he joins us again to share some insight into our industry. Antony emphasizes the importance of providing great service and shares tips on managing money. We also discuss the factors to consider when determining your pricing.

Creative Director and Educator @brianhickman1 shares his journey in the industry and offers valuable insights. We discuss the importance of networking and stepping out of your comfort zone to meet inspiring individuals. He also shares his process of creating bespoke looks for clients and encourages hairdressers to be creative and adaptable. 

@heyelizabethfaye struggled with major health issues back in 2019 and came to realize her work life & habits needed to change. She shares the science and power of breathwork and its impact on the nervous system. Her and Eric discuss the concept of finding ease and pleasure in business success, challenging the narrative of ‘struggle’ and ‘grinding. Elizabeth also shares the offerings of Hair Love University, including retreats, masterminds, and personal development courses. 

Hairstylist & Business Educator @hairbyhunty is back to discuss with Eric the popular booking apps in the beauty industry, including Square, Gloss Genius, and Vagaro. They explore the features, pricing, and user experiences of each platform. They also touch on the trade-offs between functionality and simplicity, as well as the expansion of these apps into other industries. Overall, they provide insights into the different options available for beauty professionals looking for a booking app.